Monday, January 9, 2017

Switzerland December 2016

Image result for 2016 Tesla Model S and X


Tesla Territory 


The Swiss EV market registered over 700 units last month, a year best, with sales up 23% YoY, but this last push wasn't enough to put the 2016 numbers in the black, as sales were down 6% and the EV Share ended at 1.89%, below the 1.98% of last year.

In November the BMW i3 had horrid month, registering only 19 units, but December more than made up for it, as 149 units were delivered (Year best), it seems BMW starved the Swiss in November, compensating in the following month, thus becoming the Best Selling model last month and beating both Tesla Models.

Speaking of Tesla, if the i3 was last month Best Seller, the Model S was the 2016 Best Selling model, winning this trophy for the Third time in a row, with 1.299 units, below the 1.556 of last year, but if we add the Model X (#5, with 402 units), the Palo Alto company actually grew 9%.

Looking elsewhere, December took the BMW i3 to Second Place, with 547 units, while the Tesla Model X ended the year in Fifth Place, a positive position for a model that only arrived in the second half of the year, and enough to grab the Rookie of the Year and Best Selling SUV titles.

In the manufacturers ranking, after winning the title in 2009 and 2015, Tesla won its Third Manufacturers tile, with 28% share, followed by BMW (17%), and Volkswagen (11%).

Regarding the BEV/PHEV breakdown, plug-in hybrids managed to recover ground to pure electrics, having now 39% share, versus 36% in 2015.

PlSwitzerlandDec.YTD%'15Pl
1
2
3
Tesla Model S
BMW i3
Audi A3 e-Tron e)
133
149
20
1.299
547
540
22
9
9
1
2
4
4
5
Renault Zoe
Tesla Model X
28
102
406
402
7
7
5
N/A
6
Volkswagen Golf GTE e)
20
380
6
3
7Mitsu. Outlander PHEV e)1021546
8Porsche Cayenne Plug-In e)10165310
9
10
Mercedes B-Class ED e)
Nissan Leaf
5
11
160
158
3
3
8
11
11
12
12
12
15
16
16
18
Volkswagen Passat GTE e)
Kia Soul EV e)
BMW 330e   e)
BMW X5 40e  e)
Volvo XC90 T8  e)
Volvo V60 Plug-In e)
BMW 225xe Act. Tourer e)
Mercedes C350e  e)
20
10
30
25
10
5
25
10
140
125
125
125
120
110
110
105
2
2
2
2
2
2
2
2
N/A
9
N/A
N/A
N/A
7
N/A
21
19
20
21
Renault Twizy e)
Volkswagen e-Golf  
BMW i8
5

7
98
90
74
2
1
1
13
12
14
22Mitsubishi I-Miev265120
23Renault Kangoo ZE e)560116
24Citröen C-Zero259122
25Audi Q7 e-Tron20501N/A
26
27
28
29
30
30
32
33
34
35

Hyundai Ioniq Electric e)
Volkswagen e-Up!
Peugeot iOn
Mercedes GLC350e  e)
Nissan e-NV200 / Evalia
Mercedes GLE500e   e)
Mercedes S500e  e)
Citröen e-Mehari
BMW 740e   e)
Opel Ampera
Others
30

1
5

5
5

5


48
45
34
30
25
25
20
17
15
7
14
1
1
1
0
0
0
0
0
0
0
0
N/A
18
25
N/A
N/A
N/A
27
N/A
N/A
19


TOTAL7206.008100

e) Estimate

Source: auto-suisse.ch


Tesla Model S vs The Others

Pl
Model
2016
1
BMW 5-Series
1.661
2
Audi A6
1.542
3
Tesla Model S
1.299
4
Mercedes E-Class
1.213
5
Maserati Ghibli
385
  
The Model S ended 2016 in Third, repeating the Bronze Medal it had earned in 2015, in 2017 the Tesla model will continue to run with the Three Marys for the leadership, something no other competitor can even think of, as the distance between the #4 Mercedes E-Class and the #5 Maserati Ghibli proves.

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