King Leaf in record shattering month
The Irish PEV market is known by its love for the Nissan Leaf, with the BEV model having won six times (2011/12/14/15/16/17) the Best Seller trophy, and with 1 in 2 plug-ins in Ireland being a Leaf, one could even say that the Nissan Hatchback is an honorary Irish citizen...
And with the arrival of the new Generation, the trend has accentuated, last month the Japanese hatchback blew to pieces every previous monthly record, having delivered 305 units, which is almost three times more than the previous single model monthly record (119 units by the same Leaf, in February '16), helping the market reach new heights, with a total of 527 units in one month, doubling the previous record of 219 units, set last April.
This brilliant result catapulted the July share to a record 2%, with the 2018 share now at 1.3% market share, a new all-time high.
But it wasn't only the Leaf that benefitted from the favorable winds, the Kia Niro PHEV scored a record 56 deliveries in July, allowing it to jump into Second Place, while becoming at the same time the Best Selling PHEV and Rookie of the Year.
Below the podium, a few worthy mentions, like the Renault Zoe registering a record 22 units, allowing it to climb to #7, while the VW e-Golf also hit an all-time best of 22 units, tying with the Volvo XC90 PHEV in #8.
Looking at the manufacturers ranking, Nissan is frankly ahead of the competition, with 38% share, while BMW is Second (16%), and Kia and Hyundai, both with 8% share, are running for #3, with Kia ahead by only 4 units.
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| Source: beepbeep.ie |
Is July a high sales month in Ireland? Because apart from the Hyundai Ioniq all BEV did sell like 1/3 of the first half year number or better.
ReplyDeleteOr a change in fiscal / incentive policy?
The Irish market is highly seasonal, with July being one of the two strongest selling months, the other being January.
DeleteSounds like they use plates which indicate the age of the car like in the UK. January and July must be the months were these age indicators are updated.
ReplyDeleteYep, same system.
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