Gaining momentum in Colombia |
Record Month
EVs in Colombia are starting to pick up charge, with a record 79 units sold last month, a big jump over the 16 units registered 12 months ago, now that the market has catched the fastlane, the 416 units of this year have already pulverized the previous yearly record, of 278 units, made in 2016, making 2018 the real Year One of the PEV market here.
Regarding the PEV Share, the 2018 result is at 0.2%, while September hit an all time best of 0.4%, so the needle is starting to move in the right direction, and Colombia will likely be the first Latin American market to reach 1% share, confirming itself as the most promising plugin market to the south of the US border.
Looking at the Year Best Sellers, there weren't major changes regarding the June post, with the three times winner (2015, '16 & '17) Renault Twizy in First Place, followed by two BMW's (330e and i3) and the Renault Zoe stablemate just outside the podium.
Looking at the brands ranking, it's all about BMW and Renault, the German maker, winner in 2017, is ahead, with 40% share (down 3%), followed by Renault, with 29% (down 6%), while Kia and Mini are tied in Third, with 8% share.
Pl
|
Colombia
|
Sept.
|
2018
|
%
|
'17Pl
|
1
|
Renault Twizy
|
10
|
68
|
16
|
1
|
2
3
4
|
BMW 330e
BMW i3
Renault Zoe
|
9
9
6
|
64
58
49
|
15
14
12
|
11
3
4
|
5
|
BMW X5 PHEV
Others
|
9
36
|
35
142
|
9
34
|
N/A
|
TOTAL
|
79
|
416
|
100
|
vehiculoselectricos.co
What about Costa Rica? Monica Araya have been on many conferences in Norway to talk about EVs in Costa Rica. She believes that CR can be like Norway with EVs dominating the car market.
ReplyDeleteCosta Rica is another promising market, but i do not have reliable data on it.
DeleteThe problem with Costa Rica is that the cars are not affordable for most of the population yet. Once the prices go down, it could well be a leader in Latin America.
ReplyDeleteCalifornia is a pretty good latin american market. Hispanics being the largest ethnic group in California and it being in America must make it a latin american market, right?
ReplyDeleteMany thanks to our African-American friend Elon Musk for that happening.
How are sales in Mexico going? You haven't mentioned the country since January 2014, when you said that 74 Leafs had been sold in the country (unclear what timeframe those sales were over.)
ReplyDeleteTesla expanded the Supercharger network to the country in June 2016, and followed that up a month later with their first store in the country. I assume they've made some sales there in the past ~27 months?
It's interesting now that I'm thinking about it that they've expanded Model 3 deliveries to Canada but not Mexico. Seems like Mexico would have been earlier - they're closer to the factory, and they were probably more interested in RWD than AWD and Performance, both because they don't get snow and the lower price point.
Considering the size of the local mainstream market, numbers are small.
DeleteJust to have an idea, the average monthly numbers of the Leaf/Volt/Bolt/i3 are around 5 units each.
So there's more i3's being sold in Colombia, than in Mexico.
Looking at the map of the superchargers in Mexico, they could be destined to tesla customers in the US traveling to Mexico City / Acapulco / Guadlajaja
DeleteGo Renault Twizy. Do you know of any EV's being manufactured in South America or are they all imported? I could see maybe the Twizy being made there.
ReplyDeleteI believe it's all imported, sorry.
Delete