Monday, January 12, 2015

Italy December 2014

 Nissan Leaf got the #1

Slow Recovery Edition

The Italian EV Market ended the year with 1.648 sold year-round, a 14% growth over the previous year, but still behind the 2012 record of 2.348 units (Peak of the Twizy Fever) with the EV Share ending at 0,12%, climbing a shy 0,01% regarding 2013.

The Top 5 places didn´t had last minute changes, with the new Best Seller Nissan Leaf (A first for the japanese car) switching positions with the Renault Twizy regarding last year, with the tiny two seater relegated for Second Place for the first time, while the #3 Smart Fortwo ED had its best ranking position since 2011 (It was also #3 then), and the BMW i3 improved to #4 in its first full year on sale.

The race for best PHEV had a final twist, with the Volvo V60 Plug-In losing the leadership  it had won the month before from the Mitsu Outlander PHEV, with the japanese SUV recovering the leadership and enjoying a hard won PHEV Best Seller, although plug-in hybrids as a whole lost 1% Share (10% vs 11% the previous year). 

By brands, Renault won again, this time with just 31% (It had 47% the previous year), followed by Nissan with 20% and Smart (15%).

Regarding 2015, sales should reach some 2.000-2500 units and the Leaf should continue in the lead.

PlItalyDec.YTD%'13Pl
1Nissan Leaf14332202
1Renault Twizy e)20322201
3Smart Fortwo ED13251154
4BMW i3 *22229147
5Renault Zoe2515593
6
7
Mitsu. Outlander PHEV
Volvo V60 Plug-In
6

67
59
4
4
N/A
5
8
8
Tesla Model S
Volkswagen e-Up!
12
16
52
52
3
3
11
N/A
10Renault Fluence ZE
2928
11Peugeot iOn
25210
12
13
14
15
16
16
18
Opel Ampera
Audi A3 e-Tron
Citröen C-Zero
Volkswagen e-Golf
Mia Electric
Fiat 500e
Mitsubishi I-Miev
6

1
1



22
17
15
7
6
6
2
1
1
1
0
0
0
0
9
N/A
6
N/A
14
N/A
N/A

TOTAL1361.648100


Source: greenstart.it



* - 4 bev + 18 rex

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