Friday, December 4, 2015

Italy November 2015 (Updated)

Veni, Vidi, Vici!

BMW X5 shoots for #1 Edition

Unlike other booming markets, the Italian EV market is still rather dormant, having registered 205 units in November, up 21% YoY, a rather respectable, if not enthusiastic, improvement.

The EV Share continues at 0.15%, or 0.03% above last year (0.12%), which itself was 0.01% above the 2013 result (0.11%)...You can see the trend, right?

Looking at the models chart, in a stable YTD ranking, the headlines in November were undoubtedly for the perfect landing of the BMW X5 Plug-in, scoring 33 units right in its first sales month, shooting straight away for Best Seller status, beating the existing competition last month to reach #1. Will this sales level last? Only time will tell.

In other news, a reference for the Tesla Model S sales streak, with 15 units sold last month, it marked the sixth consecutive month in the two digit area, its best performance yet, allowing it to reach #8 this month, and with the Sixth Place only nine units away, if the american sports-sedan is able to score a good performance in December, it can even finish the year in #6.

Looking at the manufacturers ranking, the chronic leader Renault is ahead, with 25% Share, followed by Nissan (17%, down 1%) and BMW (14%, up 1%).

PlItalyNov.     YTD%'14Pl
1Nissan Leaf14367161
2
3
Renault Zoe
Renault Twizy e)
32
20
298
278
13
12
5
2
4BMW i3 *20254114
5Volkswagen Golf GTE161728N/A
6Citröen C-Zero1139614
7
8
9
10
Mitsu Outlander PHEV
Tesla Model S
Smart Fortwo ED
Mercedes B-Class ED
1
15
3
6
130
125
113
78
6
5
5
3
6
8
3
N/A
11
12
13
Volkswagen e-Up!
Volvo V60 Plug-In
BMW i8
9
21
12
54
53
47
2
2
2
9
7
N/A
14BMW X5 40e PHEV33331N/A
14Porsche Cayenne Plug-In
321N/A
16
17
18
19
20
20
22
23
24
25
Audi A3 e-Tron
Nissan e-NV200 / Evalia
Kia Soul EV
Volkswagen e-Golf
Fiat 500e
Mercedes S500e
Peugeot iOn
Porsche Panamera Plug-In
Mitsubishi I-Miev
Ford Focus Electric


1
1






23
20
17
11
10
10
5
4
2
1
1
1
1
0
0
0
0
0
0
0
N/A
N/A
N/A
15
16
N/A
11
N/A
18
N/A

TOTAL2052.276100


Source: greenstart.it; unrae.it

* - 6 Bev + 14 Rex

2 comments:

  1. Hi Jose.

    Data from Greenstart.it is partial.
    There are also:
    - 21 Volvo V60
    - 12 BMW i8
    - 1 Mitsubishi Outlander

    Also: the fact that no sales are mentioned for the two Porsche models, the Audi A3, and the three Mercedes plug-in hybrid (S500e, C350e and GLE500e) is only due to lack of data. Doesn't mean they were zero. Maybe you could estimate them. The only thing that can be said is that they each sold not more than 12 units last month.
    There might be sales, also in the past months, for any plug-in hybrid that didn't make it to the Top 10 of the Hybrids.
    That's the problem:the official data from the Ministry of Transport, on which the available data from UNRAE.it are based, lump all hybrids together. BEV are on a separate ranking.

    In case you want to check the data yourself, at http://unrae.it/files/Novembre2015_Top10alimentazione_565dc1bb5d922.pdf
    you can see directly the 21 units of the Volvo V60 (last but one chart - Ibride - on the left ).
    The one Outlander is seen comparing the YTD figure, in the chart above, right side (130 units) with the same for October, here:
    http://unrae.it/files/ottobre2015_Top10alimentazione_563791d7ccae3.pdf
    129 units. (So one sold in November)
    The 12 BMW i8 are seen here (Top 10 by segment):
    http://unrae.it/files/Novembre2015_Top10segmento_565dc743ba93c.pdf
    (in the last chart - Segmento F).
    Here is interesting to note that the Model S and the i8 are n.8 and n.9 in the general Segment F ranking for the month, and Model S is also n.10 in the YTD ranking.
    Not bad...!

    Keep up the great job!
    Alok

    ReplyDelete
    Replies
    1. Thanks Alok, i will update the article with this new data.

      Delete