Wednesday, April 23, 2014

Japan March 2014

Mitsu I-Miev as a japanese police car
Leaf and Butterfly Edition 

With 2.421 units registered, sales were a little behind expectations, especially if we look back a year ago, when sales reached 3.466 units, the main responsible for this less than stellar performance is the Outlander PHEV, scoring just 736 registrations, if we believe in the butterfly effect, this bad result could mean that the Mitsubishi SUV will have a super-month in April, somewhere in the world (Netherlands maybe?)

Looking at the models ranking, the Nissan Leaf (1.201 units sold) is now head and shoulders in the leadership, with some 700 units above the #2, the Outlander PHEV.

Looking at the manufacturers ranking, Mitsubishi (47%) is still ahead of Nissan (46%), but 1% share is nothing between these two, so it looks like the race will be to the end.

PlJapanMarch  2014     %Pl '13
1Nissan Leaf1.2014.34546    1
2Mitsubishi Outlander PHEV7363.66439    2
3Toyota Prius Plug-In e)2006006    3
4Mitsubishi I-Miev1304235    4
5Mitsubishi Minicab Miev1242643    5
6Mitsub. Minicab Miev Truck30631    6


e) Estimate


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