Sunday, January 31, 2016

World Top 20 December 2015 Special Edition (Updated)

Tesla Model X: The Supermodel fat sister?

Models - Tesla Model S #1!

Thanks to another outstanding performance of the chinese and european market, an historic monthly record was set, with more than 86.000 plug-ins sold last month, which not only represents the fourth consecutive record month, but also a 51% increase over November, and a significant 134%(!) increase regarding the same month last year, pulling the YTD sales to 548k units.

The Tesla Model S was once again the Star of the Month, delivering 8.092 units (Best performance ever for a single model), allowing it be once again the Best Seller of the Month (For the fourth time this year), winning for the first time the Best Seller Model trophy, a first for Tesla.

The Mitsubishi Outlander PHEV also had an outstanding month, beating its December '13 record by a significant margin (7.058 vs 6.491), almost reaching the #2 Nissan Leaf.

Looking elsewhere (China), besides the established #4 BYD Qin, the Kandi Panda EV cemented its Sixth Spot (Up 20 positions YoY), while the BYD Tang (5.503 units, #3 in December) joined the Top 10 at #8, winning the 2015 Rookie Of The Year award and looking poised to be a strong contender for the Best Seller status in 2016.

As this is a Full Year special edition, we dig a little deeper, into the Top 20, where we can see six more chinese models (#11 BAIC E-Series, #12 Zotye Cloud EV, #15 Roewe 550 PHEV, #16 JAC i EV, #19 Kandi K10 EV and #20 Chery eQ), making it nine models coming from China in the Top 20, when last year there were six.

Good year also for EV's coming from Germany, with all of them improving their positions regarding last year, with special mention to the VW Golf GTE and Audi A3 e-Tron, both up 23 positions to #10 and #14, respectively. 

On the other side, some models dropped significantly, if the Chevy Volt losing five positions to #9 (New Generation) or the Kandi K10 EV losing nine positions to #19 (Production priority for the K11), have justifiable reasons, the Ford Energi products drop in the ranking is hardly justifiable...

Looking at the BEV / PHEV breakdown, BEV's won the race with 60%, although losing 2% share regarding 2014.

PlWORLDDec. YTD%'14Pl
1Tesla Model S8.08250.36693
2Nissan Leaf 3.63743.87081
3Mitsubishi Outlander PHEV7.05843.25982
4
5
6
7
BYD Qin
BMW i3
Kandi K11 Panda EV
Renault Zoe
1.512
3.409
4.701
3.158
31.898
24.083
20.390
18.846
6
4
4
3
7
6
26
9
8
9
10
BYD Tang
Chevrolet Volt (1)
Volkswagen Golf GTE
5.503
2.398
3.191
18.375
17.508
17.282
3
3
3
N/A
4
33
11
12
BAIC E-Series EV
Zotye Z100 / Cloud EV
1.696
2.582
16.488
15.467
3
3
16
N/A
13Volkswagen e-Golf
1.286
15.356321
14
15
16
17
18
19
20
Audi A3 e-Tron
Roewe 550 PHEV
JAC i EV
Ford Fusion Energi
Ford C-Max Energi
Kandi K10 EV e)
Kia Soul EV
1.578
1.611
1.581
1.067
1.127
1.000
1.225
11.962
10.711
10.420
9.894
9.643
7.665
7.510
2
2
2
2
2
1
1
37
34
35
9
11
10
27

TOTAL 
86.434
548.210



Manufacturers -  Nissan Falls to #4

This was the sixth seventh eighth consecutive month that BYD won the Best Selling Manufacturer title, every time with a record month (Now at 10.925 units), the chinese carmaker won its first Manufacturers title (A first for a chinese carmaker), although it failed to beat the 2014 full year sales record of Nissan (63.313 units). Better luck in 2016...

Nissan took a big tumble in the last month of the year, dropping two positions and ending the year in Fourth, with less than half of the Share won in the previous year (9% now vs 20% in '14), to the benefit of #2 Tesla and #3 Mitsubishi, both ending the year with record performances and the american brand back to the runner-up position for the first time since 2010, at the time it had delivered 704 Roadsters... 


In the lower end of the Top 10 manufacturers ranking, Kandi climbed one position, ending the year in #7, changing positions with Renault, with Ford resisting in #10 to the Chevrolet attempt to reach a Top 10 position.

As this is a Full Year edition, we dig a littler deeper, into the Top 20, where we see Chevrolet in an unusually low #11, and three newcomers, the #14 Audi, #15 SAIC Roewe and #16 Mercedes, accentuating the good performance of German and Chinese brands in 2015, with the share of the first country growing from 11% in 2014 to 20% now and the second from 17% to 32%.

PlWORLDDec.YTD%'14Pl
1BYD10.92561.726117
2Tesla8.27550.57493
3Mitsubishi7.49848.20492
4Nissan3.96047.67191
5
6
7
Volkswagen
BMW
Kandi e)
7.024
6.029
6.201
40.148
33.412
28.055
8
6
5
11
9
10
8Renault4.23427.28258
9Zotye
4.297
24.516413
10
11
12
13
14
15
16
17
18
19
20
Ford
Chevrolet
BAIC
Chery
Audi
SAIC Roewe
Mercedes
JAC
Volvo
Kia
Porsche
2.294
2.551
1.747
2.792
1.596
1.730
2.133
1.581
3.902
1.341
687
21.326
20.233
17.040
14.162
12.123
11.123
10.870
10.420
10.161
7.626
6.532
4
4
3
3
2
2
2
2
2
1
1
5
4
15
12
25
22
24
23
16
20
17








(1) - Includes Chevrolet Volt I and II, Holden Volt, Opel and Vauxhall Ampera;



e) Estimate



Class Best Sellers


Looking at the EV Market with traditional segmentation, let's see who are the Best-Sellers in each Segment:


* Micro-Car - Kandi K10 EV (Once again);

* A-Segment - Kandi K11 Panda EV (Surprise Of The Year);

* B-Segment - BMW i3 (Once again beating the Renault Zoe);

* C-Segment - Nissan Leaf (Third consecutive trophy);

* D-Segment - Ford Fusion Energi (Winner for the last time?);

* E/F-Segment - Tesla Model S (As ever);

* SUV - Mitsubishi Outlander PHEV (Third time in a row, will the BYD Tang allow a fourth time?);

* MPV - Ford C-Max Energi (As ever);

* Pick-Up - Mitsubishi Minicab Miev (As ever);

* Sports Car - BMW i8 (Winner for the second time, with no real competition in sight).

15 comments:

  1. Jose hi,

    The automaker for Chevrolet is GM (Chevrolet is just a division/brand of GM). So you should add the 1310 sales of Cadillac ELR, which is just a luxuried-up Chevy Volt, to the GM tally moving just past Ford to the global #10 spot.

    Thanks!

    Assaf

    ReplyDelete
    Replies
    1. These are just individual brands, in a few days i will make a 2015 Automotive Groups Ranking.

      Delete
    2. Hi Jose,
      also the automaker VW Group includes the brands Audi and Porsche. So, if you add the numbers together you end up at 59326 cars which is the 2nd palce worldwide and not so far away from BYD...

      Delete
    3. In the 2015 Automotive Groups ranking, Volkswagen Group is Third, behind Renault-Nissan and BYD, as you can see here: http://ev-sales.blogspot.pt/2016/02/2015-top-ev-automotive-groups.html?showComment=1454793339886#c2188390877876479683

      Delete
  2. Super. December is a month to remember and 2015 is the year to remember.

    86,000 + is a big jump on top of the 58,000 + in November.
    I don't know whether the coming months will match this #, but the newer model should help achieve this # soon.

    Just in Sep-2015, World celebrated the 1 million BEV + PEV mark and 2015 has exceeded 500000 mark. So in Dec-2015, EVs have crossed 1% mark.

    ReplyDelete
  3. Great job Jose, congrats!

    I have a question. Based on Tesla's quarterly reports, full 2015 totaled 50,366 units, but you are reporting about 1,000 more (51,390). Do you have an idea about the source of the discrepancy?

    ReplyDelete
    Replies
    1. This ranking is 95% finished, will have some fine tuning changes in the coming days and Tesla might be one of them.

      Delete
  4. Nissan is behind Mitsubishi... and caught up by VW... Wow.

    To think 2015 was a let down. Let's hope 2016 doesn't completely Eff-us over.

    Unfortunately, and most likely due to Nissan holding back sales on 2016 LEAFs for software issues. https://transportevolved.com/2016/02/01/customers-left-frustrated-as-2016-nissan-leaf-electric-car-deliveries-halted-in-europe-due-to-telematics-system-error/

    So, what happens when Nissan halts sales at the dealership level? You get thrown back to 2014. At least it's not 2013.

    So. I'm sorry to say but, 2016 can suck an egg!

    Excluding the usual mix up, like another EV Twingo (is it the Twizy?), at least this start of the year was easy to write down.

    50 EVs - 0.13%
    45 PHEVs - 0.11%

    Nissan LEAF - 39
    Renault Zoe - 6
    Tesla Model S - 3

    BMW i3 - 3 (1 BEV, 2 REx)

    Volvo V60 PHEV - 1
    Volvo XC90 T8 - 19
    Mitsubishi Outlander PHEV - 9
    BMW i8 - 4
    BMW X5 eDrive - 2
    VW Golf GTE - 4
    Porsche Cayenne PHEV - 3
    Audi A3 e-tron - 1

    Lets HOPE, that Nissan will recover in February and that all ts potential buyers for the LEAF haven't gave up and got a Qashqai instead.

    ReplyDelete
    Replies
    1. Do you think that the sales of EVs will be completely dependent on Nissan Leafs sales? It have under 2015 a share of 9% and there is many new car that have come out. The biggest and fastest growing market is China and there Nissan isn't selling. Tesla have a lot of orders on Model X, many have been waiting on the new Chevrolet Volt and Bolt, Volkswagen sales more Passat GTE for every month, Mitsubishi Outlander have just come in a new version, BMW have some new PHEV to to list some of the things that will pull the sales of EVs higher this year.

      Delete
    2. I think Nissan will have a tough year in 2016, as you mentioned, a lot of stuff is going on in the EV Scene and Nissan is out of that.

      Oh, and personally, i would love to see an Ampera II in Europe, it would suit the needs of many and would give a welcome boost to the Opel brand perception.

      As that won't happen, let's hope the Opel "Bolt" crosses the pond as soon as possible, which is to say...Late 2017, probably joined at the same time by the Tesla Model 3.

      Delete
  5. Mmmm...Interesting numbers, if the Leaf is below expectations, the Volvo XC90 T8 is way above what i expected.

    ReplyDelete
  6. How many Kia Soul was sold and how close was it to reach top 20? What I can find it sold 5800 in Europe, 1015 in USA and 657 in South Korea. That toughether would be enough to come in to top 20 and then I haven't come up in the total sales for Kia. Have Kia another EV?

    ReplyDelete
    Replies
    1. Good point, the Kia Soul EV ended in #20, will correct it right now.

      BTW, there is another Kia, the Ray EV, with registered 116 EV in SK.

      Delete