Monday, September 16, 2019

Germany August 2019

Resultado de imagem para 2019 BMW i3 germany

BMW i3 #1 in August with record performance

The German PEV passenger car market continues on the right track in August, having registered 8,121 units, with BEVs (+104% YoY) pushing the market up, as PHEVs keep suffering (-9% last month), while the PEV Share was 2.6% in July, with BEVs alone hitting 1.6%, keeping the 2019 plugin share at 2.6% (1.7% BEV).

August brought another different monthly winner, after the VW e-Golf in July, Model 3 in June, Outlander PHEV in May and Renault Zoe in April, it was time for the BMW i3 to pick up a Monthly Best Seller win, its first in 2019, and with a record number to boot: 992 registrations!

BMW couldn't have picked a worst time to announced the killing of it's innovative BEV...

Another BMW model shining was the BMW 225xe Active Tourer, that with 575 registrations, had its best result in 11 months, allowing it a place in the podium and to overtake the Outlander PHEV as last months Best Selling Plugin Hybrid.

A mention also to the #5 Hyundai Kona EV, that had 441 registrations, its best ever month, which could signal (fingers crossed on this one) a higher availability of batteries, ergo, more more units to deliver.

BMW i3
Renault Zoe
BMW 225xe AT 
Mit. Outlander PHEV
 Hyundai Kona EV

In the YTD table, things became a bit more confusing in the front group, with the leader Renault Zoe busy doing a skin generation change and the Tesla Model 3 in an off peak month, it was time for the BMW i3 to work overtime (In August, of all months...) and recover ground to the two competitors, with the German hatchback displacing the Tesla Model 3 to the 3rd spot, while reducing the distance for the French model to 758 units, still a sizeable disadvantage, but if the new Zoe takes longer than expected to land and the Tesla sedan fails to repeat the previous four-digit peaks, then maybe, just maybe, the BMW i3 can still win the 2019 title...Admittedly a long shot, but not impossible, i give you that.

Outside the podium, we have the relentless rise and rise of the Audi e-Tron, now in #7, although it seems that at this point, Audi's electric SUV has met its table ceiling, as it would need a significant step up in sales to reach #6.

In the full-size category, the race is on between the #11 Mercedes E300e/de twins and the #10 BMW 530e, with the Merc reducing the Bimmer advantage to just 148 units, so the revised 530e is coming in the right time for BMW to try and keep the E-Series at bay.

In the lower positions of the ranking, a reference to the new Kia Soul EV, that delivered 196 units, its best result so far, while its stable mate Kia Niro PHEV scored 144 units, its best result in over a year.

Finally, the Tesla Model S scored 98 deliveries, its best off peak result in 15 months, which means the recent range upgrade is helping the flagship Tesla to recover its mojo. 

As for the other Tesla, the Model X, things weren't as rosy, as the 60 deliveries meant that that it lost ground to the #20 Jaguar i-Pace, now more than 150 units ahead.

Outside the ranking, we should highlight the Hyundai Ioniq PHEV, that registered 99 units, staying just one unit below the Top 20, with 611 units.

In the brands ranking, BMW (20%) is the clear leader, with the Tesla (11%, down 1%) less than 100 units ahead of the #3 Renault (11%, down 1%).

Outside the podium, we have Mitsubishi (8%, down 1%) lost ground to the medalists, while Volkswagen and Hyundai, both with 7% share, are trying to catch the Japanese brand.


  1. From the published data, YTD sales performance is:
    1st Renault-Nissan-Mitsubishi alliance with 14438 sales
    2nd BMW group with 13403 sales
    3rd Volkswagen group with 7820 sales

  2. I find it really encouraging for the BEV market as a whole that even a somewhat niche model like the i3 just keeps on growing sales... Too bad BMW management doesn't believe in dedicated BEV platforms :-(

  3. In the text is again July- isn't it about August?

  4. In my view next year will be the year of smaller cars. It is the ID 3, VW up, Seat mii, Skoda Citigo...which will be shining. We can see this trend already in this year.

    1. You have a rather broad definition of "smaller cars"... With that definition, *already* the majority of European EV sales (Zoe, Leaf, e-Golf, i3, Kona, Niro etc.) fall under it -- just like with combustion car sales in Europe...

  5. Germany transport emissions in 2017 171 Mt or 2 t CO2/person, 4 t per household. Not good.

  6. I think you are absolutely right about the small cars. And the reason is the range. Small cars are used as city cars mostly. The current batteries range is quite sufficient for a city car but still insufficient for long distances. This will change with development of technology in 2-3 years. Still the ball is in the hands of the governments. With proper incentives for EVs and penalty taxes for polluting ICE cars they have all the tools needed to drive the car market in the desired direction.