Germany August 2017

Audi A3 e-Tron Spitzenreiter

It seems the EV Fever has caught on in Germany, with a record 4.666 plug-in passenger cars being registered last month, a 175% increase YoY, pulling YTD sales to a 125% growth rate, with the Dieselgate aftermath still smoking, it seems the German PEV market reached a tipping point, from where the current PEV record share of 1.4% (With 2% in August) can only climb higher, maybe hitting 1.7% by year end, which, considering we are talking about the largest auto market in Europe, it's quite significant.

Looking at August Best Selling models, the Audi A3 e-Tron (537 units, new personal best) was once again the Best Seller, seemingly stabilizing sales around 500-something, a high level that only the Renault Zoe (423 units), and the VW e-Golf (475 deliveries, new pb) were close to reach.

But this month surprise was the Mercedes C350e reaching the Top 5, with the three pointed star model surpassing for the fisrt time the 200 units in one month, meaning that all three German models in this Top 5 reached record numbers in August. It seems the local OEMs are finally opening up the gates to EVs...

Pl	Model	Sales
1	Audi A3 e-Tron	537
2	Volkswagen e-Golf	475
3	Renault Zoe	423
3	Kia Soul EV	372
5	Mercedes C350e  e)	350

Looking at the YTD ranking, there's plenty to talk about, starting with the First position, where the Audi A3 e-Tron has displaced the Renault Zoe from the top spot, and unless the French hatchback goes into Ludicrous mode in the near future, like it did in the past month of June, where it delivered 680 units, it will be really hard to overcome the Audi model, recently known for its consistency around the 500-something sales level.

But the Top 10 action didn't ended there, the Kia Soul EV is now #5, while the VW e-Golf jumped to Ninth, and is set to become the best selling Volkswagen in the coming months, a move that would speak volumes on where the car maker is heading (Less PHEVs, more BEVs).

Looking below, the Mercedes C350e climbed to #11, while both Smart models are running forward, with the Fortwo ED now in #17, while its (slightly) larger sibling, the Forfour ED, just joined the Top 30, in #28.
Speaking of recently landed models, the Second Generation of the Porsche Panamera PHEV climbed a couple of positions, now standing at #19.

In the manufacturers ranking, BMW (21%, down 1%) is on the lead, with Volkswagen (13% up 1%) in Second Place, while Mercedes and Audi are tied in Third, with 12% share.

Pl	Germany	Aug.	YTD	%	'16 Pl
1 2	Audi A3 e-Tron Renault Zoe	537 423	3.271 3.265	11 11	4 2
3 4	BMW i3 BMW 225xe Active Tour.	238 226	2.623 2.117	8 7	1 10
5 6	Kia Soul EV Mitsubishi Outlander PHEV	372 104	1.728 1.592	6 5	7 6
7	Tesla Model S	120	1.485	5	5
8	Volkswagen Passat GTE	198	1.186	4	9
9 10 11	Volkswagen e-Golf Mercedes GLC350e Mercedes C350e e)	475 146 350	1.120 976 933	4 3 3	12 23 15
12 13	Volkswagen Golf GTE Tesla Model X	152 78	923 788	3 3	8 19
14 15 16 17	Volkswagen e-Up! Nissan Leaf BMW 530e Smart Fortwo ED	64 63 141 180	722 628 611 589	2 2 2 2	17 11 N/A 35
18	Mercedes E350e	66	505	2	32
19 20 21 22 23 24 25 26 27 28 29 30	Por. Panamera PHEV Mercedes B250e Hyundai Ioniq Electric Audi Q7 e-Tron BMW 330e Volvo XC90 T8 Volvo V60 Plug-In Mercedes GLE500e Porsche Cayenne PHEV Smart Forfour ED Peugeot iOn BMW i8 Others	118 29 43 39 36 32 49 16 25 52 18 20 365	501 486 470 457 403 341 318 252 220 211 208 206 1.756	2 2 2 1 1 1 1 1 1 1 1 1 6	30 18 36 13 20 13 25 24 20 N/A 21 27
	TOTAL	4.666	30.902	100

Source: kba.de