Monday, June 17, 2019

Germany May 2019

Resultado de imagem para Mercedes E300de
Mercedes E300de: climber of the month

Renault Zoe new leader

The German PEV passenger car market continues on the right track in May, having registered 7,899 units, with BEVs growing at a faster pace (+100% YoY), than PHEVs (+33%), while in May, the PEV Share was at 2.4% in May, with BEVs alone hitting 1.4%, keeping the 2019 plugin share at 2.5% (1.5% BEV).

Looking at May Best Sellers, the Mitsubishi Outlander PHEV surprised everyone by earning last month Best Seller award, thanks to 957 registrations, a new record for any plugin hybrid in this market. Like in other markets, it seems the Japanese SUV is the only PHEV able to run at the same pace as the best selling BEVs. 

The #2 BMW i3 scored a record performance last month, with 878 units, an impressive performance from the German hot hatch, with BMW placing another model in the Top 5, with the 225 Active Tourer reaching the 5th place, with 450 units.

Another model shining in May was the #4 Smart Fortwo EV, that registered 495 units, its best result in 14 months.

Mit. Outlander PHEV
BMW i3
 Renault Zoe
Smart Fortwo EV
 BMW 225xe A. Tourer

There's always much to talk about in the German PEV market, which is known for close races and constant changes, and last month was no exception, first of all, in May the Renault Zoe recovered the leadership from the hands of the Tesla Model 3, but Tesla's June peak should help the sports sedan to recover ground over the Renault hatchback, and possibly overcoming it. Again.

The expected deliveries peak from the Model 3 should also prevent the ever improving  #3 BMW i3 from climbing another position. 

The Smart Fortwo EV and the Audi e-Tron were up one position, to #7 and #8, respectively, with the tiny two seater now going after the 6th spot of the BMW 225xe A. Tourer.

Highlighting the Daimler Group positive month, the Mercedes E300e/de PHEV twins keep on jumping positions, now up to #12, thanks to 397 deliveries, the model best result in over a year, putting pressure over the full-size car leader, the #10 BMW 530e, with the big Bimmer registering 360 units last month,  a new year best.

Interestingly, the E300 PHEV smaller sibling, the C300 PHEV, is still stuck in two digit performances, which could mean that Mercedes has a limited number of batteries and is favoring the larger (and more profitable) E-Class.

Speaking of batteries, the all-new EQC SUV, the most recent reinforcement for the Mercedes squad, had 93 registrations last month, no doubt demonstration units, but expect these numbers to grow over time, with the limit probably being first set by battery constraints, than actual demand.

Outside the Top 20, we should mention the 86 deliveries of the Jaguar i-Pace, with the British Sports-Crossover-SUV-Thingy, now in #21, just 10 units away from joining the Top 20.

In the brands ranking, BMW (20%, up 2%) is the leader, with Tesla hanging on to the 2nd spot, with 12% share (down 2%), slightly ahead of the #3 Renault (12%, up 1%).

Outside the podium, we have Mitsubishi (8%, up 1%), and Hyundai, with 7% share.


  1. I doubt there will be a huge jump in Model 3 registrations in Europe in June, as Tesla will be focusing in the US, to make maximum use of the tax break before the next step down.

    1. That's not how it works. The cars headed for Europe have already been produced, loaded on ships, and sent on their way before the end of May. While June production seems to be focusing on the US (thus again breaking the promise of "unravelling the wave"), that doesn't change the fact that Europe will also see a deliveries peak at the end of the quarter -- just like it has always been with Tesla...

  2. Hi Jose, thank you so much for our hard work researching and publishing this information. I know this is not your full-time job and I don't know how to find the time to do it.

    For us EV geeks this is fascinating information and I know I am looking forward to reading your report every morning. It is so encouraging to see how the EV movement is progressing around the world.

    To that end it would be nice to see a bar chart showing the percentage of EV sales in each country once in a while. (Monthly or quarterly?) That way we could see which countries are making the fastest progress.

    Just a thought...

    1. You can something like what you are asking on the EAFO website:

  3. Looks like Model 3 and Zoe should each comfortably break 10K sales in Germany this year. The i3 and Outlander have a chance of doing the same.

    1. Not sure about "comfortably": but it certainly seems like a possibility -- which would be pretty amazing :-)

      (Though still rather poor in view of the official government goal announced a couple years back of having one million EVs on the roads by 2020... I don't have much hope of seeing even half of that by the end of next year -- right now it's maybe a fifth?...)

  4. A strong update of the ZOE has been published by Renault today, which can be ordered in late summer: This will help to keep the leading sales rank.
    Best regards

    1. The 50 kW charging rate is a bit of a let down, but the real success factor will be pricing.

      Will it start below 30k eur?

    2. I agree that the charge rate is quite a disappointment -- especially in view of the alliance partner's Leaf e+ claiming 100 kW even with its passively cooled battery... While the slightly bigger battery and sorta-fast charging should make longer distance travel with the new Zoe a bit more viable, I fear for the most part it will still be pretty much confined to being a city car only...

  5. I believe the E-Class getting the upgraded version (re-)introduced before the C-Class was the plan all along? (With the S-Class following even later -- though with a more significant upgrade...) I don't think it's a battery issue. In fact, I don't remember ever hearing about PHEV battery shortages?...

    BTW, any idea *why* the German market is always so choppy?... I guess occasional spikes for some BEV models (Zoe, i3, Golf, Smart) can be explained by car sharing fleets -- but I have no clue what could cause the other fluctuations...

    1. Although rare, there have been cases where companies had battery constraints in their PHEVs, on top my mind, Porsche was an example.

      The new S-Class (S560e) is already on sale, but in small volumes.

      The PHEV fluctuation might be in part to do with sales targets/discounts.

      BEVs sell for themselves, with waiting lists and all, without any need of discounting, but for PHEVs, that's not the case.

    2. AnonymousJune 19, 2019

      In the case of Porsche, the battery supply constraints were due to a shift on product planning, initially the PHEV share for both Cayenne and Panamera (especially this one) wasn't supposed to be so high, hence the supply contracts were falling short. IMHO, it would add a lot more credibility here if we could just stick to reporting facts than just pointing 'possible causes' like sales targets/discounts in PHEVs. What? So no sales targets/discounts on the BEV front too? To my mind the Leaf and Zoe are just two BEVs the most pushed by those tactics, each one to see what they want to.

    3. Underestimated demand is also usually the cause for BEV battery shortages -- so not sure what your point is?...

      (Also, there is nothing wrong with speculating about possible causes -- *especially* in the discussion section...)

    4. AnonymousJune 19, 2019

      Surely, no one understands that you have other points than dismiss facts.
      BEVs have battery shortages and long waitings lists because that suits carmaker's own benefits, although in June 2019 in Germany, you are forced to wait because:
      there are for sale more than 800 Zoe "nearly used", there are for sale more than 400 Leaf "nearly used", there are for sale more than 500 Ioniq EV "nearly used" and there are for sale more than 100 Niro EV "nearly used", that's why battery availability isn't enough to "satisfy" customers, but wait, in case of Tesla, in this same country this month there is only few more than 40 cars "nearly used" available for sale. Tesla doesn't have battery shortages because... you know, they don't have "nearly used" vehicles available for sale!

  6. Maarten VinkhuyzenJune 18, 2019

    With the new Zoe50 announced, we can expect a little Osborne effect. Unless the order portfolio is big enough to bridge the time until the new model reaches the customers.

    Do you know when Sunderland will start delivering Leaf60 cars. It is really time for it.

    1. The Leaf 60 was supposed to start in June, but i haven't heard anything so far.