Saturday, December 5, 2015

Netherlands November 2015

New Kids On The Block

 2013 All Over Again - November Edition

The 5.211 new EV's registered last month represented the third highest sales month, only behind the historic months of November (5.546) and December '13 (9.311).

This surge in sales has a lot to do with fiscal changes happening in January 1st, something that previously originated the sales rush of late 2013, so expect December to have even larger numbers.

This sales rush pulled the EV Share further North, it is now at a record 7,2%, while the November score was a norwegian-like 13%, with the market having beaten the 2013 result (23.151 units) and into unknown territory, the question is: Where will it end? 

I would say, 30.000 35.000 units. Not bad, eh?

Looking at the monthly models ranking, several new models took the top spots by storm: 

- The redesigned Mitsubishi Outlander PHEV was the Best Seller in November, with 889 units, its best score since May '14, allowing it to reach #7 overall and collecting also the Best Selling SUV title in November;

- The second placed Volvo XC90 T8 registered 714 units, scoring the best result for Volvo since The Middle Ages December '13, while at the same time placed the PHEV vessel SUV in #12 overall and #2 in the SUV chart, only behind the cheaper Outlander PHEV;

- Third was the VW Passat GTE, feeling right at home in this market and registering 692 units, or 43% of all Passat sales, the Best Selling midsize sedan and #2 overall;

- In Fourth we have another recent arrival, the Mercedes C350e scored some 650 units, a new monthly record for Mercedes in any market, placing it as the second best seller of its class, only behind the almighty VW Passat. 

At last, in Fifth we have the current YTD leader, the VW Golf GTE, with only 560 units. 

Three other models are worthy of mention:

- The Volvo V60 Plug-In was #7, with 438 units, being #3 in the overall D-segment/midsize-class, meaning that the Top 3 models of that kms-eating class have strong-selling PHEV versions;

- The BMW X5 Plug-in scored 244 units, outselling the whole BMW 5-Series lineup almost on a 2 to 1 ratio;

- The Tesla Model S (157 units) was #2 in its class, only behind the Audi A6 (176 units). 

PlModelSales  
1
Mitsubishi Outlander PHEV
889
2Volvo XC90 T8 PHEV714
3Volkswagen Passat GTE692
4Mercedes C350e   e)650
5Volkswagen Golf GTE e)560

Looking at the YTD ranking, lots of changes, the Passat GTE climbs one position to #7, while the Volvo XC90 Plug-In surges to #8, claiming at the same time Best Seller title for the suddenly crowded posh SUV segment.

The BMW X5 Plug-in jumps six positions to #13, while the Porsche Panamera Plug-In climbs one position to #20, at the expense of the discrete Kia Soul EV, here only #21.

An entertaining fact is that Opel managed to find enough stock to sell 10 Amperas last month, making it 46 units YTD, five more than it did last year, when it still wasn't in run-out mode. This piece of data makes one wonder how would a hypothetical Ampera II (A rebadged Volt II) fare in this PHEV-friendly market. 

A whole lot better than Ford does with its compromised C-Max Energi, i would guess!

Looking at the manufacturers ranking, Volkswagen leads, with 26% share, followed by Mitsubishi (18%, down 1%) and Volvo (15%).


PlNetherlandsNov.YTD%'14Pl
1
2
Volkswagen Golf GTE e)
Mitsubishi Outlander PHEV 
560
889
5.618
5.049
21
18
6
1
3Audi A3 e-Tron4513.2381212
4Volvo V60 Plug-In4382.876112
5
6
7
8
9
Mercedes C350e e)
Tesla Model S
Volkwagen Passat GTE
Volvo XC90 T8 Plug-In
Porsche Cayenne Plug-In
650
157
692
714
93
2.569
1.613
1.287
1.000
796
9
6
5
4
3
N/A
3
N/A
N/A
17
10
11
Ford C-Max Energi
Nissan Leaf
141
31
691
549
3
2
N/A
4
12
13
14
15
16
BMW i3
BMW X5 40e Plug-In
Renault Zoe
Smart Fortwo ED
Nissan e-NV200 / Evalia
44
244
17

7
383
310
203
199
183
1
1
1
1
1
5
N/A
7
8
17
17Mercedes B-Class ED131320N/A 
18
19
BMW i8
Mercedes S500e   e)
7
15
89
86
0
0
14
N/A
20
21
21
23
23
Porsche Panamera Plug-In
Kia Soul EV
Toyota Prius Plug-In
Renault Kangoo ZE
Volkswagen e-Golf e)
7
2
15
1
5
67
66
66
56
56
0
0
0
0
0
10
18
11
N/A
19
25
26
Renault Twizy
Volkswagen e-Up!

4
55
53
0
0
15
13
27
28
28
30
31
32
32
32
Opel Ampera
Porsche 918
Mitsubishi I-Miev
Ford Focus Electric
Citroen Berlingo EV
Volkwagen XL1
Mercedes GLE500e
BMW 225ix Active Tourer
10



1


3
46
8
8
5
4
3
3
3
0
0
0
0
0
0
0
0
16
23
20
23
N/A
26
N/A
N/A

TOTAL5.21127.370100


Source: RAI.nl

e) Estimate


5 comments:

  1. Maybe up to 20000 sales in Europe this month?

    ReplyDelete
    Replies
    1. Maybe we will reach 20k, but i'm sure the 18.8k record will be beaten, it's Dec. 7th and we are already with 10k...

      Delete
  2. That is a BEV/PHEV ratio of 1/23. Or only ~220 sold. This is really sad. Without incentive i think the number might be more shifted towards equal share like in germany. Maybe more like 3/5 but that means probably 3000-4000 of those PHEV will be never plugged in. I heard a lot of opinions lately that most of the PHEVs in the Netherlands never get plugged in. I hope this is not true.

    ReplyDelete
    Replies
    1. Unfortunately i also hear the same, basically because many of those PHEV's are company cars given to employees, with no real interest/incentive in plugging-in their cars.

      Delete