Monday, April 25, 2016

Germany March 2016





Zoe Holds On To #1

Sales were up a timid 9% YoY, to 2.418 units, with the EV Share steady at 0.74%, which could be explained by the fact that many consumers are waiting for the incentives policy to be finally changed, maybe then the market share finally can reach the symbolic 1% barrier.

Looking at the Monthly models ranking, in March we had an all-electric podium, with three BEV's in the highest places of the ranking, with the particular fact that the Tesla Model S has reached a new sales record in Germany, with 267 units, enough to beat the BMW 6-Series (All variants included) by 40 units, with the Mercedes CLS (344 units) and Audi A7 (337) not very far in the Sports-Sedan-Thingy race, if the american car should beat them in their home soil, it should signal it as (another) Alarm call to German Premium brands that Tesla is eating their cake...  

PlModel
Sales  
1Nissan Leaf293
2Tesla Model S267
3Renault Zoe266
4BMW i3 *211
5Audi A3 e-Tron199


Looking at the YTD ranking, if the Renault Zoe managed to keep the leadership (No small feat in this EV market), the Nissan Leaf took the Second Place from the hands of the VW Golf GTE, which dropped to Fourth.

The Tesla Model S jumped four positions to #6, while the VW Passat GTE climbed one position to #8 and the Volvo XC90 PHEV climbed two positions to #10.

Looking at the manufacturers ranking, Volkswagen continues in the Top Spot, with 19% share (Down 1%), followed by BMW (15%, down 1%) and in Third we now have Renault (12%), which managed to surpass Audi (11%), now relegated to Fourth.

PlGermanyMarch YTD%'15 Pl
1
2
Renault Zoe
Nissan Leaf
266
293
601
533
10
9
6
10
3BMW i3 *21153192
4Audi A3 e-Tron19948785
4Volkswagen Golf GTE16348784
6Tesla Model S26739677
7Misubishi Outlander PHEV18537863
8Volkswagen Passat GTE16931559
9
10
11
Mercedes C350e   e)
Volvo XC90 T8 PHEV
Audi Q7 e-Tron
48
88
7
244
191
173
4
3
3
13
28
24
12Volkswagen e-Golf
55
16838
13
14
15
16
17
18
19
20
21
22
23
23
25
26
27
28
29
30
31
32
33
34
35
36
36
38
38
38
38
Volkswagen e-Up!
BMW 225xe Active Tourer
Porsche Cayenne Plug-In
Mercedes GLE500e
Kia Soul EV
BMW X5 40e PHEV
Mercedes B250e
BMW 330e
BMW i8
Renault Twizy
Mercedes S500e   e)
Volvo V60 Plug-In
Renault Kangoo ZE e)
Porsche Panamera Plug-In
Smart Fortwo ED
Nissan e-NV200 / Evalia
Peugeot iOn
Citroen C-Zero
Toyota Prius Plug-In
Citroen Berlingo EV e)
Ford C-Max Energi
Porsche 918
Mitsubishi I-Miev
Opel Ampera
Peugeot Partner EV
Audi R8 e-Tron
Tesla Model X
Volkswagen XL1
Ford Focus Electric
44
56
33
25
56
25
28
34
36
28
20
4
15
9
6
13
10
5
8
5

4
1


1

1
1
141
140
114
112
108
94
78
77
71
68
60
51
45
44
40
33
21
20
17
15
12
8
6
5
5
1
1
1
1
2
2
2
2
2
2
1
1
1
1
1
1
1
1
1
1
0
0
0
0
0
0
0
0
0
0
0
0
0
12
20
17
29
1
22
14
32
16
15
19
18
N/A
23
11
25
36
36
26
33
N/A
30
27
31
33
38
N/A
40
33
TOTAL
2.418
5.893
100


* - 57 Bev + 154 Rex

e) Estimate

Source: kba.de

4 comments:

  1. Are there any details on the Audi R8 e-tron MY2016?

    ReplyDelete
    Replies
    1. I don't think the R8 e-tron MY2106 is different from MY2015. We do not change models every year in germany. More like a minor refresh every 3-4 years and a mayor every 6-8 years.

      Delete
  2. We reached an agreement. What german sales rise with the 4000€ incentive, the new i3, the new Leaf, the new eGolf. Interessting times. :)

    ReplyDelete
  3. http://insideevs.com/germany-brings-1-billion-euros-of-ev-incentives-up-to-4000e-per-car/

    ReplyDelete