USA November 2017

Chevy Bolt is ramping up

Over 17.000 plug-in units were registered last month in the USA, a 29% increase YoY, making November (1.2% share) the sixth month in a row of 1% plus PEV share, and pulling the YTD count to 174.000 units, a 30% growth over the same period last year, with the 2017 PEV share at 1.1%.

In an off-peak Tesla month, the big news were Third Monthly Best Seller award of the Chevrolet Bolt, with a record 2.987 deliveries, after a streak of seven eight months gaining momentum, the little Chevrolet hatchback is gearing up to end the year to register over 3.000-plus registrations in December.

In the YTD ranking, the Toyota Prius Prime reached the Podium, displacing the Chevrolet Volt to Fourth, while BMW impressed last month, with the BMW 530e doing a record 872 deliveries, jumping to #15, while the X5 PHEV scored 929 units (New personal best), allowing it to climb to #11.

Looking at the manufacturers ranking, Tesla (23%) and Chevrolet (23%, up 1%) are running neck-to-neck for the leadership, while in Third Place we now have Toyota (11%), finally surpassing Ford (10%, down 1%), but the American brand better look back, as the rising BMW (10%, up 2%) is just 1200 units behind...

Pl	USA	Nov.	YTD	%
1	Tesla Model S  e)	1335	22085	13
2	Chevrolet Bolt EV	2987	20070	12
3	Toyota Prius Prime	1834	18516	11
4	Chevrolet Volt	1702	18412	11
5	Tesla Model X  e)	1875	18015	10
6	Nissan Leaf	175	11128	6
7	Ford Fusion Energi	731	8757	5
8	Ford C-Max Energi	523	7704	4
9	BMW  i3	283	5604	3
10	Fiat 500e	215	5210	3
11	BMW X5 PHEV	929	4517	3
12	Chr. Pacifica PHEV	570	3877	2
13	BMW 330e	477	3778	2
14	Volkswagen e-Golf	289	3191	2
15	BMW 530e	872	3066	2
16	Audi A3 e-Tron	38	2617	1
17	Hyundai Sonata PHEV	135	2340	1
18	Kia Soul EV	207	1953	1
19	Volvo XC90 PHEV	204	1828	1
20	Ford Focus Electric	121	1704	1
	Others	1880	11407
	TOTAL	17178	173941

e) Estimate

Chevrolet Bolt & Others

Pl	Model	Nov. Sales
1	Nissan Versa	7.274
2	Hyundai Accent	3.624
3	Ford Fiesta	3.035
4	Chevrolet Bolt	2.987
5	Honda Fit	2.799

Looking at the Sub-Compact cars class, the Chevrolet Bolt is starting to make itself noticed, reaching Fourth Place in November, inclusively outselling its ICE relative, the Chevrolet Sonic, that registered 2.751 units, and was down 12% regarding November '16 and 42%(!) during the whole year. Coincidence? Mmmm...

YTD, with the exception of the Bolt, all models in this Top 5 are down regarding last year, with significant drops from the Hyundai Accent (-29%) and Nissan Versa (-19%)

Tesla Model S & Others

Pl	Model	2017 Sales
1	Mercedes E/CLS-Class	45.927
2	BMW 5-Series	35.915
3	Tesla Model S	22.085
4	Audi A6	14.334
5	Mercedes S-Class	13.704

Looking at the full-size vehicles, nothing really new here, the top two continue in their usual positions, with the Model S on its way to collect another Bronze Medal, while below it, the Mercedes S-Class and Audi A6 are too far to bother the Californian.

If all is business as usual in Model S territory, the Model X on the other hand, is having a much harder time, failing once again to make an impression, being only Seventh in its class, recording 18.015 deliveries in a fast growing segment, far from the 48.772 units of the leader Mercedes GLE-Class.