Country 2017 sales %
|S. Korea||40 580||3|
Besides the fact that Chinese brands are responsible for almost half of Plug-ins sold in 2017, the most interesting fact is when we look at previous years and look at how relentless has China's rise been:
- In 2013, China was only the Fourth largest PEV maker, with 6% share;
- The following year, they climbed to Third, jumping share to 17%;
- 2015 was their first year as the largest Global PEV maker, with 31% share;
- Not Happy with the #1 status, in 2016 they increased their share to 43%.
Looking into 2018, China will end up probably above 50% share, which should start to worry Legacy OEMs, as they get squeezed from both ends (Premium - Tesla / Mainstream - China).
Regarding other countries, Germany held steady, losing only 1% share, while the USA lost 2% share regarding 2016, ending 2017 with only 15% of the total market, its lowest share ever and far from its highest point, recorded in 2013 (31%).
Japan is even worse, with the current 11% share being miles behing the 49% share it had in 2012...
France held to their 4% share, but they are also far from their better days (14% in 2012), while South Korea grew 1% share regarding 2016, a new record, and a stark improvement over 2014, when they had...0%.