Tesla leads the EV Revolution in Australia
Close to 800 plug-ins were sold last month, up an amazing 156% YoY, with BEVs jumping seven-fold, transforming this usually PHEV-friendly market in BEV turf (72% of registrations belong to pure EVs), and placing the PEV Share at a record 1.1%, which is the first time the needle crosses North of the 1% mark, a number that is highlighted by the fact that the overall market was down a harsh 13% YoY.
This is one of the most flagrant cases where the arrival of the Tesla Model 3, responsible for roughly half of the plugin registrations, sparked the EV Disruption, in what was a dormant market before it.
But looking at the models ranking, the BEV takeover isn't limited to Tesla, as only the Mitsubishi Outlander PHEV resists to the pure electric wave, staying in #2, but with the #3 Hyundai Kona EV expected to have more batteries available throughout the year, Mitsu's Silver Medal is in danger.
In the remaining Top 5 positions, we have two fresh (In Australia, at least) faces, with the Sino-British MG ZS EV jumping to #4, while the Nissan Leaf is #5, with 30 registrations.
In the manufacturers ranking, there is really no competition for Tesla, with 50% share, with the road open for 2020 to be its 4th consecutive Manufacturers title, while the six times winner (2010, '11, '12, '14, '15, '16) Mitsubishi (16%) is Second, followed by Hyundai (13%), securing the last place of the podium.
Surprising to see Tesla having such a lead in the first month of the quarter. Did deliveries get delayed, with logistics not yet tuned in this new market? Does Tesla simply not care about quarter-end deliveries in such a small market? Or were the December numbers even larger, and this is just the leftovers?...
ReplyDeleteAs the title says, it's a draft, not written in stone, as this is a hard market to have data, especially regarding Tesla, but i believe the total Q1 deliveries for the Model 3 will be well above 1.000 deliveries here.
DeleteIf not for Tesla Model-3, the sales would have been much less than 425. Because other automakers dont have much motive to sell. Great job Tesla, so they started making right hand drive models as well. 775 is very decent for a small country like Australia. Growing 156% YoY on a market that is down 13% YoY is even great.
ReplyDeleteMitsubishi revealed their Evolution BEV, why its still not sold. Are they going to stick with Outlander PHEV alone.
That was just a concept car. Making an actual car they can sell is completely different task.
DeleteSoooo anyways, this not necessarily the right place but I don't know if where else to post it. I was looking at NZ EV registration numbers and decided to take a crack at creating data table in your style (here's the link the actual spreadsheet, just scroll down to the bottom for the table.)
ReplyDeleteData taken from here for EVs and from here for total passenger car numbers.
So I seem to have made several errors in that (the biggest ones being sampling Feb 2019 instead of Jan and screwing the model percentages). Here's the correct one since blogspot doesn't allow to to edit your post for dome reason.
DeleteNice, thanks :-)
DeleteAre there any incentives, or are we seeing such a healthy "organic" growth here?