Tesla Wins Australia
Yes, you have read it right, this is the full year count of Australia in 2017, with a six months delay, but given the size of the Australian automotive market, it is worthy of notice.
2.424 plug-ins were sold in 2017, up 77% YoY, beating the 2015 record (1,740 units), and placing the PEV Share at 0.2%, a significantly lower level than the neighboring New Zealand.
2.424 plug-ins were sold in 2017, up 77% YoY, beating the 2015 record (1,740 units), and placing the PEV Share at 0.2%, a significantly lower level than the neighboring New Zealand.
Looking at the models ranking, the three times Best Seller ('14-'16) Mitsu Outlander PHEV been displaced from the two top spots, leaving the road open for Tesla to make a 1-2 win, with the American brand doubling sales regarding 2016 and the Model X winning the 2017 Best Seller trophy, but failing to beat the all-time sales record, still in the hands of the Outlander PHEV (895 units, back in 1814 2014).
In the remaining Top 5 positions, the Mercedes C350e outsold the BMW i3, thanks to a personal best 212 deliveries.
In the manufacturers ranking, there was really no competition for Tesla, with 54% share, finally winning its first Manufacturers title, after two consecutive Silver medals, followed by the six times winner (2010, '11, '12, '14, '15, '16) Mitsubishi (15%), while BMW (12%) managed to secure the last place of the podium for the third time in a row, thanks to its extensive lineup, beating Mercedes (11%) in the race for the Third position.
Hat tip to Stuart, for the help getting the numbers
Found some Aus EV sales data, unfortunately it only shows Tesla sales not seperate S/X. Tesla on page 24 and others detailed on page 48
ReplyDeletehttps://www.ntc.gov.au/Media/Reports/(F4FA79EA-9A15-11F3-67D8-582BF9D39780).pdf#page48
https://www.ntc.gov.au/Media/Reports/(F4FA79EA-9A15-11F3-67D8-582BF9D39780).pdf#page24
Thanks!
DeleteNo worries. BTW the 600 in 2016 is Model S as the X launched here in Jan 2017.
DeleteWOW, Tesla could own this market as there is no Nissan Leaf or GM Bolt, the only good thing coming is the Jaguar i-Pace.
ReplyDeleteThey could and possibly should/will based on percentage but the new Leaf is due next year along with Ioniq, Kona, Niro. They were due this year but appear to be delayed waiting the large battery versions and model 3 delay also probably influenced this.
Deletelooks like between July 2018 and June 2019, Nissan will start shipping the Lead to Australia. http://www.newspressaustralia.com/public/ViewPressRelease.aspx?pr=68685&pr_ref=31932
DeleteInteresting, how much of Tesla(and many others EVs) international deliveries are a factor of demand or supply? As a understand, production of model X and S is constant, and international sales of Tesla and many over EVs are dependent more on supply, then on demand? So, the sales figures in different countries do show us not the demand as usual, but show only some kind of manufacturer "good will"? Which EV markets are fully saturated with supply and how to recognise it?
ReplyDeleteAustralia has a huge problem with availability. The only electric cars a regular person can buy are Tesla Model X/S and BMW i3.
DeleteIoniq and Zoe aren't available to regular customers, only fleets.
No leaf/model 3/bolt/volt
You can buy any type of Tesla Model X/S or BMW i3 with no waiting time? Or just some variants, and waiting time more than month?
DeleteInteresting, if even for Tesla model S\X market is saturated or no?...
0,2 PEV share means virtually no EV sales. What about gasoline and electricity prices in Australia?
The one big plus in Australia is the number of people who have solar systems and can charge their cars for free.
ReplyDelete